We have only scratched the surface. The online travel industry is an extremely dynamic and competitive space. We aim to deliver compelling designs that create a world-class customer experience. You will have a key role in defining the future of our products that reach millions of customers. Despite our size, we operate in a startup-like environment. 

Work in the heart of Asia. This is an amazing opportunity if you're looking for an exciting adventure abroad while expanding your international research capabilities. You get a chance to live in one of the most beautiful and most visited cities in the world! 

This position is open to worldwide candidates and we will assist you with a generous relocation package, ensuring a smooth transition to working and living in Bangkok. 

Through years of experience and a focused program of research, the Principal UX Researcher has established deep subject matter expertise in a domain, method or user group of strategic importance to the company. This subject matter expertise comes from practiced research excellence over an extended period of time, resulting in the Principal UX Researcher making him/herself into a key thought partner with impact widely felt across the company. Principal UX Researchers have exemplary breadth and depth of research skills, designing and conducting a variety of research programs that lead to insights, models and frameworks with a variety of broad applications (e.g., understanding industry trends, user needs, product-market fit, data structure needs, successful business strategy, etc.) Principal UX Researchers consistently deliver large impact on the business through insights that drive revenue, efficiencies or decision making.

Qualifications: 

• Masters Degree or PhD or equivalent experience in Computer Science, Human-Computer Interaction, Information Science, Psychology, Social Science, or any related field. 
• 12+ years of relevant experience in consumer-facing business domains.     
• Expert in Quantitative research. (Log analysis, internal metrics triangulation, survey design, response effects, sampling, crosstabs, and statistical concepts, etc.)  
• But, also has experience with Qualitative and user-centered design methods (individual and group interviews, diary studies, direct observation, think-aloud usability testing, etc.)  
• Comfortable with planning, scoping, conducting, analyzing and communicating research.  
• Experience in evaluating, negotiating, and working with external research vendors. 
• Be able to describe user problems and business opportunities to a variety of stakeholders by leveraging both quantitative and qualitative data. 
• Ability to demonstrate critical thinking beyond business requests.
• Is a great storyteller and communicator, able to speak fluently to business people, product teams, designers, engineers, and other stakeholders. (in English)  
• Enjoys collaborative work in a dynamic, data-driven, and creative environment. 

Responsibilities:

General Role Expectations:

• Translates business problems into research projects and programs that go deep or wide across the business.
• Develops and delivers research insights answering key questions that deliver on multiple value propositions, informing internal stakeholders and other disciplines to make decisions at the company-, BU-, and Product-level. (e.g., priorities, product value proposition, product design, design process, market strategy, data frameworks, data needs, etc.)
• Leads end-to-end research activities (e.g., objectives, hypotheses, methodology, execution, findings, communication, ), both individually and by coordinated efforts over extended time periods.
• Collaborates regularly with Principals in other verticals to create processes and knowledge sharing that benefit the larger UX Research organization.

Research Skills:

• Research approach; creating alignment considering the pros and cons of various research methodologies, techniques and tools for high quality craftsmanship and results to advance business objectives; providing advise on and pursuing research questions with a lack of alignment when the opportunity provides an impact to the business unavailable in the normal course of research.
• Ability to drive cross-functional collaboration via research insights/activities.
• Innovation on approach to primary research efforts, data triangulation and Research communication.
• Proven ability to lead a complex program of research that impacts multiple business areas.

Communication & Collaboration:

• Collaborates and leads projects across all types of cross-functional groups - bringing the voice of consumers and partners.
• Shows excellent communication skills; tailored communication style for different audiences, concise and to the point. Is a role model for others in the organization on how to compile and share insights.
• Develops and implements agreed standards of research excellence across the organization. Institutes and participates in craft defining activities.

 

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