Senior Product Marketing Manager, Competitive Intelligence

See more jobs from Iterable Inc

2 months old

Apply Now

Iterable is the leading AI-powered customer engagement platform that helps leading brands like Redfin, SeatGeek, Priceline, Calm, and Box create dynamic, individualized experiences at scale. Our platform empowers organizations to activate customer data, design seamless cross-channel interactions, and optimize engagement—all with enterprise-grade security and compliance. Today, nearly 1,200 brands across 50+ countries rely on Iterable to drive growth, deepen customer relationships, and deliver joyful customer experiences.

Our success is powered by extraordinary people who bring our core values—Trust, Growth Mindset, Balance, and Humility—to life. We foster a culture of innovation, collaboration, and inclusion, where ideas are valued and individuals are empowered to do their best work. That’s why we’ve been recognized as one of Inc’s Best Workplaces and Fastest Growing Companies, and were recognized on Forbes’ list of America’s Best Startup Employers in 2022. Notably, Iterable has also been listed on Wealthfront’s Career Launching Companies List and has held a top 10 ranking on the Top 25 Companies Where Women Want to Work.

With a global presence—including offices in San Francisco, New York, Denver, London, and Lisbon, plus remote employees worldwide—we are committed to building a diverse and inclusive workplace. We welcome candidates from all backgrounds and encourage you to apply. Learn more about our story and mission on our Culture and About Us pages. Let’s shape the future of customer engagement together!

We are seeking a Product Marketer, Competitive Intelligence to own and elevate Iterable’s competitive positioning in the market. This role will be responsible for tracking competitors, distilling insights, and equipping our sales, marketing, and product teams with the intelligence needed to win. The ideal candidate has a strong understanding of the martech landscape, experience in competitive analysis, and a passion for delivering actionable insights that drive strategy and revenue growth.

Competitive & Market Intelligence

  • Competitive Analysis & Research: Monitor and analyze competitor strategies, positioning, pricing, and product developments to identify key trends and threats.
  • Market Insights & Thought Leadership: Stay ahead of industry trends, emerging players, and shifts in customer needs to inform Iterable’s positioning.
  • Win/Loss Analysis: Gather insights from sales deals, customer feedback, and third-party research to understand why we win or lose and drive strategic recommendations.

Sales Enablement & Positioning

  • Sales Enablement: Develop battle cards, competitive briefs, and objection-handling guidance to empower the sales team in competitive deals.
  • Messaging & Differentiation: Refine and evolve Iterable’s competitive differentiation with compelling messaging that resonates with prospects and customers.
  • Content Development: Create high-impact competitive marketing materials, including blogs, webinars, reports, and internal guides.
  • Enablement & Training: Run ongoing competitive training sessions for sales and customer-facing teams to ensure they are equipped with the latest insights and strategies.

Analyst Relations & Industry Influence

  • Leverage Analysts for Market Intelligence: Build relationships with key industry analysts (e.g., Gartner, Forrester, IDC) to gather insights on market trends, competitive landscape, and customer expectations.
  • Educate Analysts on Iterable’s POV: Regularly brief analysts on Iterable’s differentiation, roadmap, and market position to influence reports, rankings, and industry perception.
  • Monitor & Respond to Analyst Reports: Track analyst publications, Magic Quadrants, Waves, and other research to ensure our positioning is accurately represented and proactively address any gaps.

Qualifications:

  • 5-7 years of experience in product marketing, competitive intelligence, or related roles in B2B SaaS, preferably in martech, customer engagement, or adjacent industries.
  • Experience working with industry analysts and leveraging research to inform competitive strategy.
  • Strong analytical skills with experience synthesizing complex data into clear, actionable insights.
  • Proven experience developing competitive assets such as battle cards, win/loss analyses, and sales enablement materials.
  • Ability to craft compelling messaging that differentiates against competitors.
  • Excellent communication and presentation skills, with the ability to influence stakeholders across various teams.
  • Familiarity with competitive intelligence tools (e.g., Clozd, Klue, Kompyte) is a plus.
  • Self-starter with a strategic mindset, curiosity, and the ability to thrive in a fast-paced environment.

Perks & Benefits: 

  • Paid parental leave
  • Competitive salaries, meaningful equity, & 401(k) plan
  • Medical, dental, vision, & life insurance
  • Balance Days (additional paid holidays)
  • Fertility & Adoption Assistance
  • Paid Sabbatical
  • Flexible PTO
  • Monthly Employee Wellness allowance 
  • Monthly Professional Development allowance 
  • Pre-tax commuter benefits
  • Complete laptop workstation

The US base salary range for this position at the start of employment is $130,000 - $195,500. Within this range, individual pay is determined by specific US work location, as well as additional factors, including job-related skills, experience, relevant education or training, and internal equity considerations.

Please note that the range listed above reflects only base salary. The total compensation package includes variable pay (where applicable), equity, plus a range of benefits, including medical, dental, vision, and financial. In addition, we offer perks such as generous stipends for health & fitness and learning & development, among others.

Recruitment Disclaimer:

Please be aware that Iterable, Inc. (“Iterable”) and our official professional recruiting agencies and platforms do not:

  • Send job offers from free email services like Gmail, Yahoo mail, Hotmail, etc.
  • Request money, fees, or payment of any kind from prospective candidates to apply to Iterable, for employment, or for the recruitment process (e.g. for home office supplies, or training, etc.).
  • Request or require personal documents like bank account details, tax forms, or credit card information as part of the recruitment process prior to the candidate signing an engagement letter or an employment contract with Iterable.

You may see all job vacancies on our official Iterable channels:

Iterable is not affiliated in any way to these impostors and we hereby confirm that such individuals/entities are not authorized, encouraged, or sponsored to act on behalf of Iterable. Such job opportunities are entirely fake and not valid. Therefore, please disregard any written or oral request for a job offer or an interview that you believe is or might be fraudulent or suspicious and immediately reach out to us via email at [email protected] upon receiving a suspicious job offer.

Criminal and/or civil liabilities may arise from such actions, and Iterable expressly reserves the right to take legal action, including criminal action, against such individuals/entities whenever such phenomena occur. In any case, please note that under no circumstances shall Iterable and any of its affiliates be held liable or responsible for any claims, losses, damages, expenses or other inconvenience resulting from or in any way connected to the actions of these impostors.

Iterable is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Iterable does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Iterable also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Iterable will also consider for employment qualified applicants with arrest and conviction records.

Apply Now