Creative Associate

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about 10 hours old

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Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it!
Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday. With 1600+ employees spread across SEA and LATAM, our 10-year old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since. 
Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving.
At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head on to find the most innovative solutions for the world’s delivery needs. Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a ‘glocal’ approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have ambition to build an international brand by establishing an even more global presence. 

We are seeking a talented Creative Associate to join our Marketing team in Dhaka. In this role, you will collaborate to conceptualize, create, and deliver impactful video and static content that educates our users, enhances brand storytelling, and drives key marketing objectives. You will work closely with cross-functional teams and external partners to produce engaging visuals across multiple platforms, playing a pivotal role in achieving our business and marketing goals in a dynamic, fast-paced environment.
Think you are up for it? Apply now!

What You’ll Do:

  • Create compelling video content tailored to performance marketing strategies, understand marketing funnels, ad platform requirements, user acquisition strategies, driving conversions and skill in creating engaging narratives that align with brand messaging and marketing goals.
  • Edit and produce videos for various performance marketing campaigns, including Facebook, Instagram, TikTok, YouTube, Google UAC & other digital platforms and adhering to specifications like aspect ratios, lengths, file sizes and incorporate dynamic captions, graphics, and animations to enhance viewer engagement.
  • Collaborate with the Supply team, Demand team and content copywriters to create videos that align with campaign objectives and ability to tailor content to specific demographics and user personas & target audiences.
  • Adapt existing content into shorter, optimised formats for paid ads, organic reach as well as for current trends in social media, video styles, and consumer behaviour.
  • Analyse video performance data (e.g., click-through rates, engagement rates) to refine editing strategies and stay up-to-date with trends in video editing, digital advertising and performance marketing concept of other markets where Lalamove operates.

    • What We Seek:

  • Strong communication and interpersonal skills to effectively engage with potential customers & drivers
  • Strong sense of local culture & insight of our users (both customers & driver partners) in Dhaka
  • Familiarity with using & understanding existing social media platforms.
  • Results-oriented mindset with a track record of meeting and exceeding targets.
  • Humble, honest, passionate, and proactive.

    • What You'll Need:

  • Experience in creating engaging & rich video contents for mass communication 
  • Experience in shooting & editing customer stories, case studies, testimonials, social and YouTube videos.
  • Has knowledge of the video format requirements for in-app & social media. 
  • Proficiency in leveraging AI tools  [including but not limited to Runway ML, Descript, Pictory, Adobe Sensei, or Synthesia] and technologies to streamline video editing workflows, enhance content quality, and improve overall efficiency.
  • Diploma/Bachelor’s Degree in Art/Film/Design/Creative Multimedia or equivalent will get additional advantages.
  • Must possess knowledge and experience in using DSLRs, mobile camera, lighting and sound equipment as well as software such as Adobe Premiere Pro or Final Cut Pro, Photoshop & Illustrator.
  • Minimum 2 - 3 years of experience working as a video creator/producer or/and video editor.
    • To all candidates- Lalamove respects your privacy and is committed to protecting your personal data.
    This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice
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