Marketing Executive (PR & Partnerships)

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12 days old

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Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning-fast and convenient way to book delivery and moving services whether they are at their home, at work, or on the go. People talk about O2O, we live it!
 
Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders every day. With 1600+ employees spread across SEA and LATAM, our 11-year-old company reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.
 
Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution, and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving.
 
At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head-on to find the most innovative solutions for the world’s delivery needs. Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a ‘glocal’ approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have the ambition to build an international brand by establishing an even more global presence.

What you’ll do

  • Public Relations:
  • Media Relations: Collaborate with our agency to identify new potential media relations and strengthen existing ones with journalists, bloggers, and influencers, ensuring impactful positive media coverage, including managing media interactions and follow-ups.
  • Press Release : Working with agency to brief, write and distribute compelling press releases, media kits, pitches, articles, and other editorial materials to secure positive media coverage.
  • Media Monitoring:  Track and analyze media coverage to assess the effectiveness of PR campaigns and identify opportunities for improvement/ report preparations, working with cross-functional teams to ensure alignment and manage outcomes.
  • Crisis Communications and Reputation Management : Assist in developing and implementing crisis communication plans, and monitoring online and offline brand reputation and address any negative feedback or reviews
  • PR Strategy Development: Develop and implement PR strategies with the agency, leveraging various media channels aligned with the overall marketing strategy.
  • Press Event Execution: Plan and execute press conferences, media briefings, and other PR events to promote company initiatives and products.

  • Partnership Marketing:
  • Partner Identification and Strategy : Identify and prioritize potential strategic partners that align with our brand and target audience
  • Partnership Development and Management: Negotiate and finalize partnership agreements, ensuring clear terms and mutual benefits
  • Campaign Execution : Collaborate with internal marketing teams to develop and implement integrated partnership marketing campaigns.
  • Relationship Building and Networking: Represent the company at industry events and conferences, building and expanding professional network.
  • What we seek

  • Bachelor's degree in Public Relations, Marketing, Communications, or a related field
  • 2-3 years of experience in PR/ partnership marketing/ agency background
  • Proven track record of securing positive media coverage, developing successful partnerships, and crisis management experiences
  • Excellent written and verbal communication skills
  • Strong interpersonal and relationship-building skills
  • Existing relationships with media contacts and influencer
  • Experience with event planning and execution
  • Fluent in English is a must
  • To all candidates- Lalamove respects your privacy and is committed to protecting your personal data.
    This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice

    สำหรับผู้สมัครทุกคน ลาลามูฟ เคารพในความเป็นส่วนตัวของคุณและมุ่งมั่นที่จะปกป้องข้อมูลส่วนบุคคลของคุณ
    ประกาศนี้จะแจ้งให้คุณทราบว่าเราจะใช้ข้อมูลส่วนบุคคลของคุณอย่างไร,อธิบายสิทธิความเป็นส่วนตัวของคุณ และการคุ้มครองตามกฎหมายเมื่อคุณสมัครงานกับเรา โปรดใช้เวลาอ่านและทำความเข้าใจประกาศนี้
    ประกาศความเป็นส่วนตัวของผู้สมัคร: https://www.lalamove.com/th-th/candidate-privacy-notice