Senior Associate - Ad Sales

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4 months old

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About the Team

Ad Sales Team supports Meesho’s advertisers in meeting their growth goals. Our objective is to increase the share of wallet as advertising revenue from these suppliers. Based on the supply mix available on the platform, the sales team will generate sufficient demand. It will handle large accounts and customize requests for suppliers and support in placing campaigns. Its objective is to make suppliers successful by growing business via advertising and increasing advertising spending on the platform.

About the Role

We’re looking for a hands-on, detail-oriented, analytical, and highly-motivated person to help scale Ads in Meesho. Advertising is our flagship monetisation vertical, and it is the backbone of our monetisation strategy. We’re further strengthening our offering by continuously building ad offerings, better features in existing offerings, and improving targeting capabilities and shopper engagement.

What you will do

  • Develop a deep understanding of each mile of the operations to identify opportunities for improvement in our MIS, especially in Sales Operations
  • Conduct root cause analyses and evaluate tradeoffs between them using advanced data analytics tools (Excel and Google Sheets). SQL is a plus point
  • Develop standard operating procedures (SOPs) that are practical and effective and track their on-ground implementation to ensure compliance and sustained improvement
  • Led cross-functional teams to develop and implement projects to optimize processes and increase productivity For the ground Sales Team
  • Take daily stand-up meetings with TLs/KAMs to ensure the team is on track to achieve daily/monthly targets
  • Develop and maintain key performance indicators (KPIs) to track progress and ensure that improvements are sustained over time
  • Communicate ideas and key findings in a logical and structured manner to senior management and other stakeholders 
  • What you will need

  • Candidates with 3 to 4 years of experience are welcome to apply
  • Strong analytical and problem-solving skills; experience in Excel, Google Sheets or any analytical tools is helpful
  • Passionate about deep diving into problems and driving changes in a fast-paced environment
  • Keen learning attitude, not afraid of trying and implementing ground changes
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with internal stakeholders
  • Willingness to travel as this is a regional role
  • Good project management skills, including the ability to manage multiple projects simultaneously
  • For experienced candidates, experience in Driving Team in Sales Operations will be relevant 
  • About us 

    Welcome to Meesho, where every story begins with a spark of inspiration and a dash of entrepreneurial spirit. We're not just a platform; we're your partner in turning dreams into realities.

    Our Mission

    Democratising internet commerce for everyone- Meesho (Meri shop) started with a single idea in mind -to be an e-commerce destination for the next billion Indian consumers and enable 100 million small businesses to succeed online. We provide sellers with a range of industry-first benefits such as zero commission and the lowest shipping cost.  Over 1.75 million sellers are registered on Meesho, growing their business by tapping the company’s massive customer base, state-of-the-art tech infrastructure, pan-India logistics at the lowest cost through third-party logistics providers in an 'Everyday Lowest Cost' channel for sellers. Affordable, relatable merchandise mirroring local markets has helped us make inroads with first-time internet users in the country. We cater to an underserved and unique customer base and cover every serviceable pincode in the country. Our unique business model and continuous innovation has enabled us to become the first Indian horizontal E-commerce company.

    Culture and Total Rewards

    Our focus is on cultivating a dynamic workplace characterized by high impact and performance excellence. We prioritize a people-centric culture, dedicated to hiring and developing exceptional talent. Total rewards at  Meesho comprises of a comprehensive set of elements - monetary, non monetary, tangible and intangible in nature. Our 11 guiding principles, or "Mantras," are the backbone of how we operate -  influencing everything from recognition and evaluation to growth discussions. Daily rituals & processes like “Reflections”, “Listen or Die” , Internal Mobility Program, Talent Reviews, Continuous Performance Management - all  embody these principles. 
    We provide market leading compensation - both cash and equity-based - specific  to job roles, individual experience and skill along with our employee centric benefits and work environment. We focus extensively on holistic wellness - through our MeeCare Program - encompassing benefits and policies across physical, mental, financial, and social wellness aspects. This includes extensive medical insurance benefits for employees and their families, wellness initiatives like telehealth, wellness events, and gym & recreational discounts etc. To support work-life balance, we provide generous leave policies, parental support benefits, retirement benefits, and learning and development assistance. Through gratitude for stretched work, personalized gifts, engagement & fun at work - we promote employee delight at the workplace. Many other benefits such as salary advance support, relocation assistance, and flexible benefits plans further enrich the Meesho employee experience.

    Know more about Meesho here : https://www.meesho.io/