Product Marketing Manager, Resi

Location: Hybrid (3 days in office per week) in Allen, TX only

 

About the Role:

Resi Media, LLC, a Pushpay company, is a privately held technology company broadcasting content for thousands of organizations around the globe. The industry leader in providing ultra-reliable live streaming to both physical venues and web destinations over a standard internet connection. Resi provides world-class technical support and customer service, having one of the highest satisfaction rates in the media industry.

The Product Marketing Manager at Resi is responsible for developing and executing comprehensive go-to-market strategies for Resi's streaming video platform, hardware solutions, and related products. This role will work closely with the Director of Marketing to shape product narratives, drive product adoption, and enable sales success through compelling positioning and messaging. The ideal candidate will combine strong product marketing expertise with the ability to work cross-functionally to drive successful product launches and support Resi’s growth and retention goals. 

 

Ranked number 14 by Seattle Business Magazine in the ‘Washington’s 100 Best Companies to Work For’ list in the large companies category for 2023; and named as one of BuiltIn ‘Best Places to Work’ in both Seattle and Dallas for 2024.

 

Benefits and Compensation:

We have a passion for making all employees feel supported. In addition to having a genuine interest in helping you do your best work and drive your career, we offer:

• 100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision for employee

• 70% employer-paid premiums for Medical PPO Plan for employees, and Medical, Dental, and Vision for dependents

• 401K match

• Hybrid work model - 3 days in the office / 2 days remote each week

• 12 paid Company Holidays

• 2 paid Volunteer Time Off days

• 15 days PTO, to start, increases with tenure and seniority.

• Paid parental and adoption leave

• Compensation Range: $89,402 - $103,309

Compensation ranges are determined by role and location. The range displayed on each job posting reflects the pay range for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

 

What You’ll Do:

• Develop and execute comprehensive Go-To-Market strategies for new products, features, and solutions, ensuring alignment with company objectives and opportunities within the House of Worship and church live streaming and video on demand market
• Own product positioning and messaging, creating compelling narratives that resonate with our target audience of churches, parishes, and mission-based organizations while differentiating Resi's solutions in the marketplace. Ensure Resi stories are powerfully and consistently communicated across all channels, including our website, sales teams, partners, and collateral
• Lead competitive intelligence efforts, maintaining deep knowledge of market trends, competitor offerings, and customer needs to inform product strategy and positioning decisions
• Collaborate with Product Management to influence product roadmaps, ensuring market requirements and customer feedback are effectively incorporated into product development
• Partner with Go-To-Market teams including Sales, Customer Success, GTM Operations and Enablement to develop effective enablement materials, including pitch decks, battle cards, case studies, and product collateral that drive customer acquisition and retention
• Work with the broader marketing team to plan and execute campaigns and product marketing assets, such as written, visual, and video content for online and offline audiences
• Analyze product marketing performance metrics and customer feedback to optimize go-to-market strategies and improve product adoption rates

What You’ll Bring:

• Strong strategic thinking and analytical capabilities with demonstrated ability to translate product features into compelling customer benefits
• Excellent written and verbal communication skills with the ability to craft clear, persuasive messaging for different audiences
• A customer-centric view with a passion for gaining customer insights and translating insights into strategies 
• Experience with pricing and packaging strategies in a B2B technology environment
• Strong project management skills with ability to coordinate cross-functional initiatives
• Data-driven approach to decision making with experience in analyzing market trends and campaign performance
• Ability to build strong relationships with stakeholders across Product, Sales, Customer Success, and Marketing teams
• Ability to work in the office on a hybrid schedule: 3 days/week from office location in Allen, TX

Required Experience: 

• Bachelor's degree in Marketing, Business, or related field
• 4+ years of product marketing experience, preferably in B2B SaaS or technology products
• Proven track record of successful product launches and go-to-market campaigns
• Experience with marketing automation and CRM tools such as Salesforce, Marketo, or similar platforms
• Experience with video streaming technology, church technology, or faith-based organizations is highly desired
• Experience working with cross-functional teams in a fast-paced environment

 

Work Environment & Physical Demands: 

Prolonged periods of sitting at a desk and working on a computer will be required. This role consistently operates standard office equipment such as computers and phones. This is largely a sedentary role but may occasionally require lifting up to 50 pounds, walking, bending, or standing as necessary. This description reflects management's assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned.

If you require a modification to your work equipment or furniture please contact the People Team - [email protected]

Pushpay is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. Pushpay uses E-Verify to confirm employment eligibility. Head to our career page to learn more.

If you have a disability under the Americans with Disabilities Act or similar law, or you require religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Pushpay, please contact [email protected].

About Pushpay

Pushpay helps organizations and communities come to gather & stay connected, strengthening community, connection, and belonging through our suite of mobile apps, management software, and giving technology. Our 550 Pushpay teammates support 10,000+ customers as they drive social good, and we’re honored to have processed over $15 billion in charitable giving. We’re growing fast, including some exciting acquisitions in recent years, and we need driven talent. Join Pushpay and grow with us!