Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.
Team
Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. Our Growth team is split into several job expertise such as user acquisition, ad monetization, video ads, playable ads, and influencer marketers. Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity in order to constantly adapt ourselves to stay ahead of the rest of the market.
Role
Voodoo is looking for a Creative Strategist to join its Creative team. The Creative team primarily produces Ad creatives aiming to attract new users, tests its performance and adjusts the campaigns accordingly. As a key player in this team and in our organization, you will be responsible for driving the creative vision and strategic direction covering the entire Voodoo’s portfolio of games and apps. Hence you will play a central role in helping Voodoo turn great mobile products into global hits.
Responsibilities
Lead creative vision, strategy and creative directions per game/app, challenge Creative Leads guidelines, prioritization and standards of execution on a weekly basisProduce and update extensive benchmarks incl. challenging 3rd party data providers (e.g. Apptica, Data.ai) to ensure early identification of creatives that outperform the marketMobile gaming benchmarks: overall vs. specific game segments (e.g. Match3)Apps benchmarks: direct competitors of Blitz, Wizz, WeMoms and future Apps Provide firsts analyzes and deconstruction work of competitors top creativesEnsure proper diffusion and adoption of those benchmarks among Creative Leads and Creative Producers, work closely with the Data Team to enhance reporting automationEnsure the quality of existing processes in the Creative team and propose improvements if necessaryHelp identify missing creative skills and profiles to be added to the team (e.g. 3D animators) and actively participate in the associated recruitment processesProfile
You have a solid experience in a similar role or in strategy consulting or in product marketingAbility to envision and articulate a compelling creative visionStrong strategic planning skills to develop comprehensive content and marketing strategies that align with business objectives and market trendsProficiency in using analytics tools to interpret data, draw insights, and make informed decisions for optimizing user experiences and game performanceExcellent verbal and written communication skills to effectively convey creative ideas, collaborate with cross-functional teams, and communicate complex strategiesAbility to work collaboratively, fostering creativity, and maintaining open communicationVersatile mind, able to learn fast and challenge business-as-usual operationsYou’ve successfully led high-impact projectsYou wish to work in an environment that values candor, freedom, and responsibilityBenefits
Competitive salary Premium healthcare (SideCare) for you and your family 100% borne by VoodooSwile Lunch voucherGymlib (100% borne by Voodoo)Wellness activities in our Paris officeFlexible vacation policyRemote daysChild daycare facilities (Les Petits Chaperons rouges)
